iwc products

Auction Site Software

Customer account features

Customer registration, watch list, auctions won/lost, and forgot my password are all included. We have built this entire auction system from the ground up and can add or remove any features to exactly customize the site to your needs. We also provide all hosting services for the auction site (e-mail addresses, software, database, etc.). You can be up and auctioning your goods in a matter of days.


When a bid is placed within the last 5 minutes of auction close, the auction end time automatically extends for another 5 minutes. This means your products sell for a higher price. Bid(s) have to surpass the reserve price in order for a person to win it. Dynamically updated bid pricing and auction closing times can be see on the auction details page (there is no need to keep hitting 'refresh' on the browser).

Auction Features

Standard English and Dutch (multiple items) auctions. Each auction can have descriptions, pictures, unique shipping charges, etc. You can sell multiple quantities on the same auction. A basic search and advanced product search is available. Products can also be seperated by categorty and placed on the home page to showcase them.

Management Utilities

Our software provides credit card integration via the Internet (real time or batch processing). The banner advertising module allows you to sell banner ad space on your auction site. There is a back-end administrative module to manage all auctions and customers, auction invoices, update of shipping information, automatic notification by email to winning bidders, etc. You can even set up other companies to list their products on your auction site. Management reports inlcude sales by date, by credit card type, and can track auction returns by customers (RMA Management).